Ad firm Tribal Buenos Aires in Argentina has designed a new disposable takeout packaging for McDonald's that's made to hang from bicycle handlebars. Dubbed "McBike," the carrier is made out of cardboard and holds a burger, fries and drink. It was first introduced in Denmark, and then in Colombia. McDonald's aims to roll this concept out in Japan and the Netherlands soon. I really like the design. It's very practical.
Larry Bird really doesn't like that mural of him which featured the three-time NBA MVP in a blue Indiana State jersey with tattoos all over his body. "The Great White Hope" is now trying to get it altered, and had his reps reach out to graffiti and street artist Jules Muck to do so. As WISH reports , soon after Jules completed the piece, she was contacted by Larry's lawyer asking her to do something about it, "citing unauthorized promotional value to her brand" and to the six trademarks owned by the 62-year-old former Celtics star. Larry's issue with the artwork was the tarnishing of his image and his 'brand' by affixing tats to his face, arms and neck. Jules meanwhile, said she never intended to offend the basketball legend. The image that inspired the mural came from the November 1977 Sports Illustrated cover story in which Larry was referred to as "College Basketball's Secret Weapon."
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