Saturday, June 20, 2015
McDonald's unveils bike-friendly takeout packaging
Ad firm Tribal Buenos Aires in Argentina has designed a new disposable takeout packaging for McDonald's that's made to hang from bicycle handlebars. Dubbed "McBike," the carrier is made out of cardboard and holds a burger, fries and drink. It was first introduced in Denmark, and then in Colombia. McDonald's aims to roll this concept out in Japan and the Netherlands soon. I really like the design. It's very practical.
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