Skip to main content

Why should any fashion go to waste when it can be recycled?

Two years ago, Swedish fashion brand H&M launched a recycling campaign where they asked shoppers to donate unwanted and unused clothes, by any brand, and in return they would get a voucher. Well, that initiative has now led to Close The Loop, a new collection made from recycled clothing.

Featuring new denim styles that cater to men, women and children, each item in the collection is made of 20 percent recycled fabric and 80 percent organic cotton (although H&M promises that in the future this will be 100 percent). Check out the campaign's video below featuring punk icon Iggy Pop.


[h/t: HighSnobiety]

Comments

Popular posts from this blog

Gilbert Legrand turns mundane stuff into delightful characters

Gilbert Legrand doesn't see the world like the rest of us. You see a scrubbing brush, he sees an Apache chief. You see a a pair of scissors, he sees smooching lovers. The French artist's imagination is so wild and unrestricted that he can turn the most ordinary objects into unexpected sources of delight. I just spent half an hour lurking on his website, and you should, too.

The Adorable Sculptures of Yen Yen Lo

These images are from a series of wall sculptures created by Yen Yen Lo . Here you can see her intricately textured ceramic pieces, looking downright adorable. Yen Yen Lo's eye for the unique and whimsical is delightful. Apparently they are not intended for kids under 16. Fifteen-year-olds cannot be trusted with fragile stuff. Get them a Funko Pop instead.

The Salimbaa

Here's a strange tribal instrument I never heard of before now. Originally from the Tinananon tribe of southern Philippines, the bowl-shaped Salimbaa is made of metal and wood, has 30 bronze wound strings, and is played using two small sticks.  Caleb Byerly, who makes lost/extinct musical tools in his North Carolina workshop, has an interesting story on how he made his first Salimbaa. WATCH: More details about Caleb and his craft over at  Our State .