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No two bottles are alike


As the weather heats up, we find ourselves desperately wanting for things that keep us cool. You can go for a swim, turn to your AC for deliverance or sip an ice cold cola.

Here’s one for the avid Diet Coke fans thanks to the design wizardry of CMA. The “It’s Mine” campaign uses HP Indigo printing technology which can create millions of unique label variations from a single piece of original art. The outcome: like the fans of the famous sugar-free beverage, no two bottles or cans are the same.




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